Tuesday, March 30, 2010

Pearl Jam: The Next Big Green Business? (Fast Company Magazine)

Pearl Jam, one of the most iconic 90's rock bands, isn't just another idealist group offsetting its carbon footprint with pricey carbon credits. No, Pearl Jam is a Washington-area regional green business--at least according to guitarist Stone Gossard. In an interview with Reuters , Gossard explained: "Pearl Jam is a band but we are also a business," guitarist and co-founder Gossard told Reuters ...

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